This spectacular installation has been placed in one of

The Standard’s elevators and when guests look through a viewport it

simulates an ascension to heaven or, if you’re on your way to the

street, your descent to hell.

For this installation for The Standard Hotel in NYC, artist Marco Brambilia

and Toronto based studio Crush have created a moving mural inspired

by Dante’s Divine Comedy which utilizes over 400 video sources, including

samples from several films.

Watch it full screen.